Paper Run drove 4.1x incremental ROAS, proven by a holdout test.

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Things I'm grateful for this week, Nécessaire, Inc.case study edition: Working with brands I personally love and buy ✨ hallelujah✨ Delighting shoppers with a personal to…

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Company

Paper Run

Enabling DTC brands to reach every customer

Industry
Software Development
Location
Miami, US
Company size
11–50 employees

About Paper Run

Paper Run helps DtC brands reach customers who no longer engage with email, SMS or retargeting. Using automation and AI, Paper Run identifies these customers and delivers personalised direct mail (postcards) at the right moment, turning an traditionally offline channel into a measurable, programmatic growth engine. Paper Run works with 1000+ eCommerce brands, including IM8, Pair Eyewear, Grüns, Charlotte Tilbury, Tata Harper, and Grind Coffee.

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