PQ Media research global dooh spending grew

PQ Media delivers intelligent data and analysis to high-level executives at the world’s leading media and technology organizations through a wide range of syndicated market research, custom research services and strategic consulting. PQ Media uses a proprietary econometric methodology to define, segment, size and project outcomes across over 100 traditional, digital and alternative media spanning all global regions, countries, media platforms, channels and generation groups. PQ Media’s methodology is driven by an exclusive Global Opinion Leader Panel of key industry stakeholders and proprietary databases that track all three of the industry's KPIs: media operator revenues & growth; consumer media usage & exposure; and consumer spending on media content & technology. PQ Media analysts also identify critical shifts in the Top 20 Global Media Markets, including key political, economic, social and technology trends, then apply our methodology consistently across all media, markets and demographics worldwide, triangulating multichannel data to deliver the only holistic view of the global media economy. PQ Media is widely recognized as a pioneer in media econometrics, leveraging its proprietary methodology to become the first market researcher to define, segment, size and project outcomes across multiple digital & alternative media that were previously untracked, including branded entertainment, digital out-of-home advertising, content marketing, word-of-mouth marketing, mobile & social media advertising, and smart technology marketing. PQ Media has published over 50 editions of its various research report series covering every traditional, digital and alternative media segment, including our annual three-report bundle, the Global Media & Technology Forecast Series. We have also executed over 100 custom research and consulting projects for blue-chip clients, including top media companies, investment firms, management consultants, trade associations and brand marketers.