PUMA Group launched FASTER.DAILY as an annual AI awareness and adoption campaign led by the Digital Workplace Solutions team.
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Publisher name
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AI is here to stay. So, we’re getting to know it better. 💭 Led by our Digital Workplace Solutions team, FASTER.DAILY. is our annual AI awareness and adoption campaign,…
Company
PUMA Group
- Industry
- Retail
- Location
- Herzogenaurach, DE
- Company size
- 10,001+ employees
About PUMA Group
PUMA is one of the world’s leading sports brands, designing, developing, and selling footwear, apparel and accessories. Founded in 1948, PUMA helps the world’s best athletes and teams perform at their best with its innovative products. Known for its iconic cat logo and the Formstrip, the company offers performance products in categories such as Football, Running and Training. Its Sportstyle collections are rooted in sports and inspire consumers by celebrating sports culture. With its long history and strong heritage, PUMA is proud of having one of the strongest archives in the industry, with many iconic products such as the Suede and the Speedcat. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company distributes its products in over 120 countries, employs more than 20,000 people and is headquartered in Herzogenaurach/Germany. For more information, please visit https://about.puma.com.
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PUMA Group launched the PUMA BIG CAT SS26 Graphic Football portfolio project, inspired by American neighbourhoods and featuring grunge textures, graffiti-influenced marks, distressed surfaces, and layered colour.
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PUMA Group developed the Smith Toys × Premier League AW26 Graphic Football portfolio project exploring how the Premier League could be translated into an accessible licensed retail product.
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