Company intelligence
Comcast Advertising
We connect brands and their audiences through multiscreen TV advertising.
About Comcast Advertising
As a global leader in media, technology, and data, Comcast Advertising fosters powerful connections between brands and their audiences, as well as between publishers, distributors, MVPDs, agencies, and other industry players. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our FreeWheel division provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels.
Verified activity
Signals from Comcast Advertising
9 published signals
Presence & Recognition
comcast advertising released an interview with Beet.TV featuring Michael Hopkins, VP of Supply Strategy and Activation, discussing TV advertising measurement and premium video.
Reported by Comcast Advertising
Research & Knowledge
Comcast Advertising published a blog post on Millennials and premium content paired with relevant messaging.
Reported by David Anthony Muir
Research & Knowledge
Comcast Advertising published a blog post on Millennials and premium content paired with relevant messaging.
Reported by Jamie King
Research & Knowledge
Comcast Advertising published a blog post on Millennials and premium content paired with relevant messaging.
Reported by Malik Surani, SHRM-SCP
Products & Services
Comcast Advertising announced that Michelle Eule is speaking on FreeWheel's new Truthset integration in The Measure
Reported by Malik Surani, SHRM-SCP
Partnerships
Comcast Advertising and Mastercard are working together to ensure brands can prove the value of their TV media spend just as they can their digital campaigns.
Reported by David Anthony Muir
Research & Knowledge
Comcast Advertising released its latest report, Streaming TV Uncovered: A Marketers' Survey, detailing the marketing landscape as the new year approaches.
Reported by David Anthony Muir
Partnerships
Comcast Advertising and Mastercard are working together to ensure brands can prove the value of their TV media spend just as they can their digital campaigns.
Reported by David Anthony Muir
Products & Services
Comcast Advertising launched a new Truthset integration with FreeWheel to improve accuracy and measurement.
Reported by Steve Marcial