Upp.ai models Rubin collects demand data and feeds insights back to customers to track demand against purchase intent.
Public source
Publisher name
Public post
We’re all living the same headlines here in the UK. CPI is at 2.9%, up from 2.6% last month (ONS). Consumer confidence just hit a two-year high, and it’s still -14 (GfK)…
Company
Upp.ai
Transforming eCommerce Advertising
- Industry
- Technology, Information and Internet
- Location
- London, GB
- Company size
- 11–50 employees
About Upp.ai
Maximise Google PMax Performance Upp.ai interprets billions of product and market data points to allow you to successfully deploy more Ad budget across a wider range of products while minimising management overhead. With the introduction of Google Performance Max, the retail digital landscape has changed and advertising teams now need the support of AI and machine learning (ML) to deliver against business goals. Our AI platform provides 24 x 7 management of Google Performance Max aligning ROAS, budget, products, assets and campaigns that align with business strategy across all inventory, complexity and scale. Unlock the power of Upp.ai to manage unlimited SKU’s, analysing 7Bn data points, and making nearly 7K changes on Google Shopping every single day.
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Latest activity from Upp.ai
4 signals
Products & Services
Upp.ai built Rubin to read 200M+ signals a week to help bid decisions without living in a spreadsheet.
Research & Knowledge
Upp.ai published a blog post discussing why the paid media market moves faster than manual teams can react
Research & Knowledge
Upp.ai sets tROAS targets with a 20% YoY increase, assuming the conversion rate holds, based on data collected from last year.
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